Business Analytics for Managers – Taking Business Intelligence beyond Reporting
Author: Gert H. N. Laursen, Jesper Thorlund Publisher: © John Wiley & Sons, Inc. ISBN: 9781119302520 Pages: 291 Language: English
Description:
This book provides more fuel for this era of strategic and unified views of business analytics for value creation. In the same vein as Competing on Analytics and Analytics at Work, Business Analytics for Managers: Business Intelligence beyond Reporting adds another interesting and worthwhile perspective on the topic. In times of rapid change and growing com- plexity, rapid learning becomes more valuable.