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Critical Business Skills for Success – Course Guidebook

 Author: Michael A. Roberto, D.B.A.  Publisher: © The Great Courses  Published: January 16, 2015  Pages: 495  Country: USA  Language: English  View

Successful businesses formulate a clear competitive strategy. They make the tough choices about how and where to compete. These firms do not try to be all things to all people. Instead, their select their target markets carefully, and they choose what not to do.

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